Distracted Driving Demo Opens Eyes

Date Posted: 10/10/2017

Categories: News, Traffic Tickets, Distracted Driving, California Highway Patrol, California DMV, California Office of Traffic Safety, California Drivers, Driving Technology

Tourists in San Francisco last week received an eye-opening experience when it comes to distractions while driving. In front of their AT&T flagship store at One Powell St., the cell provider on Friday brought out its prop vehicle and a virtual headset equipped with a smart phone, playing a simulated video of what can happen when a driver picks up their phone to read texts from loved ones, friends, or co-workers.

It’s all part of AT&T’s national campaign “It Can Wait,” where the company wants drivers to take a pledge to not pick up phones while driving, to tell others do the same, and to be aware that there are other drivers on the road.

AT&T launched the campaign in 2010, and since then, a number of celebrities have joined the campaign including pop singer Demi Lovati and country singer Tim McGraw.

This article was originally published in SF BAY.com. Continue reading the full article here.